Yabu Pushelberg | 多伦多Goop生活方式品牌店

多伦多Goop MRKT是Gwyneth Paltrow品牌Goop的临时实体店,销售一系列美容产品、家居用品和服装。由当地公司Yabu Pushelberg设计,临时占地121平方米,工作室用装饰软化了这个空间,给人的感觉就是一个舒适的家庭,有许多桌子、植物和地毯。

Goop MRKT Toronto is a temporary brick-and-mortar store for Gwyneth Paltrow’s brand Goop, which offers a range of beauty products, home goods and clothing for sale.Designed by local firm Yabu Pushelberg, the temporary 1,300 square-foot (121-square-metre) shop has been built in an existing store, which the studio has softened with a decor that is reflective of a cosy home, with numerous tables, plants and rugs.

 

“腮红色是我们和Goop共同决定的——这是一种自然、健康的色调,我们觉得能很好地诠释了品牌。”“这也是一种与慈悲和忠诚相关的颜色,当你走过时,你会感受到这种颜色所散发出的感觉——和平,静止和开放。”George Yabu说。

“The MRKT was designed for the Goop shopper,” George Yabu told Deezeen, who founded the studio with his partner Glenn Pushelberg in 1980. “Blush pink was a mutual decision between us and Goop – it’s a natural, healthy tone that we feel translates well to the brand.””It is also a colour associated with compassion and loyalty and when you walk through, you absorb the feeling the colour exudes – peace, rest and openness.” he said.

 

Yabu Pushelberg | 多伦多Goop生活方式品牌店

Yabu Pushelberg | 多伦多Goop生活方式品牌店

 

这个长方形的商店有几个大桌子,上面摆满Goop精选的商品。内置搁板和角落为产品提供额外的展示空间。Goop与CB2合作设计的Avorio ivory水泥边桌占据了一半的空间。附近是一个几何形状的混凝土清洗站,供客户试用产品。

The rectangular store features a handful of large tables filled with Goop-curated items. Built-in shelves and nooks offer additional display space for products.An Avorio ivory cement side table designed by Goop in collaboration with CB2 fills one half of the store. Nearby is a geometric concrete wash station for customers to try out products.

 

质朴的大型编织灯具,篮子和黄麻地毯为您带来了自然的感觉。

Rustic touches large woven light fixtures, baskets and jute rugs add a natural feel throughout.

 

Yabu Pushelberg | 多伦多Goop生活方式品牌店

Yabu Pushelberg | 多伦多Goop生活方式品牌店

Yabu Pushelberg | 多伦多Goop生活方式品牌店

Yabu Pushelberg | 多伦多Goop生活方式品牌店

Yabu Pushelberg | 多伦多Goop生活方式品牌店

Yabu Pushelberg | 多伦多Goop生活方式品牌店

完整项目信息
项目名称:Goop pop-up in Toronto
项目位置:加拿大多伦多
项目类型:商业空间/快闪店
设计公司:Yabu Pushelberg
建筑面积:121㎡
项目年份:2019

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